Most people understand that positive reviews are important for your business. However, not everyone understands just how crucial good reviews are to your success. Over and over again, the research shows that online reviews have the power to make or break your brand.
Let’s take a look at just a couple of the recent studies. One consumer study showed that 87% of consumers read online reviews for businesses. And that roughly 50% of prospective buyers would not use a business that had an average review of less than four stars.
Another report shows that 88% of consumers trust online reviews as much as personal recommendations from friends. And that consumers are likely to spend 31% more on a business with “excellent reviews.”
Add to that, that 72% of consumers will take action ONLY after reading a positive review.
Let’s face it. Positive reviews aren’t just important. They are NECESSARY to succeed in business today.
So what can you do if your reviews are less than stellar? Maybe you had a faulty product, a public scandal, or your customer service wasn’t quite up to par. Your business has been working hard to make the necessary changes, but the reviews don’t yet match up with your efforts. That’s where Reputation Changer can help.
We know exactly what to do to generate positive reviews, remove harmful negative reviews when possible, and transform negative reviews into favorable ones. Our experts will guide you on the process every step of the way, so that nothing is left to chance. And you can relax knowing that your brand has a team of diligent advocates behind it, ensuring that countless favorable reviews are being posted and seen.
Because review generation should be an essential part of any effective marketing strategy. Generating positive reviews is a long term focus, not just a temporary fix during crisis management. Favorable reviews are crucial every day, not only in times of scandal or other kinds of brand reputation damage.
How does Reputation Changer generate positive reviews for your brand?
We help you empower your customers to share their unique brand experiences. With quick and easy links to leave a review, and incentives like money-saving discounts or extra perks for those who do write a review, you can generate more positive comments in an honest, trust-worthy manner. Email campaigns can also help you to create a continuous flow of good reviews over a long period.
In addition, responding quickly to negative reviews with efforts to turn around the customer’s unfavorable experience, reflects positively on your business, and often spurs the customer to take down their negative review, and replace it with a favorable one.
Reputation Changer will help you implement and manage these and other techniques so that your online reviews consistently reflect the image of a trusted, respected, and consumer-friendly brand.
We create customized strategies that work specifically for your brand and it’s consumers. From day one, Reputation Changer is working hard for you and creating positive change.
So, are you ready to start generating slews of favorable reviews for your brand?
Contact us now to learn more about how Reputation Changer can be the difference you need to turn your brand’s reputation around.